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How to Ensure SEO and Content Marketing Goes Hand in Hand

SEO (Search Engine Optimization) is a mechanism of getting organic traffic to a website. It mainly focuses on growing visibility in Search Engine Result Page(SERP). It comprises of both creative and technical factors in improving the traffic of your website.

Content Marketing is an approach that involves creation of valuable content and promoting it to the relevant target audience. Marketing an informative text and visuals on your website for increasing traffic to a website.

Content Marketing is a component of the SEO. But, Content is like a soul in the SEO. So, it is necessary to maintain balance between both of them. […] Read more

Why Your Content Marketing Is Failing and How to Fix It

Content marketing is very effective part of digital marketing which can help businesses to extend their reach and thereby drive more traffic towards the website. In short, it helps businesses to achieve their goals.

Still, a number of businesses are finding that the content marketing strategies that they are applying are not effective enough or like it is not doing well for them.

So here in this post, you will find some of the reasons of why content marketing is failing in the first place and what you can do to improve the scenario.

Content is short

When it comes to developing a […] Read more

8 Reasons Why Your Business Absolutely Needs SEO

In this techno-freak world, more and more people are involved with the internet. Considering the internet as an effective tool, many business owners target more and more people to spread their brand awareness.

Thinking of SEO baffles you? But let me inform you, SEO is a crucial process that pulls oodles of user engagement. Not only is it a prominent aspect but also it has a paramount importance for your website.

82% of marketers say that SEO is the most effective process to promote a business. If you too wish to boost up your business, then take an opportunity to enjoy […] Read more

7 Ways to Identify & Detect Fake SEO Agency/Consultant

Small businesses always look for cheap SEO agencies or consultants on the search engines. Many a time they get a number of spam emails which promises to rank their website on the top of the search results just for a few bucks!

Seriously, this sounds crazy!

These are the kind of bulk emails that are not even filtered and send by people. All the business email addresses present in the database receives such kind of bulk messages from time to time. So chances are there that the companies that have approached you can be a fake one.

Now, this looks a bit alarming, […] Read more

10 Questions to Ask Your Potential SEO Company or Consultant

For any business, it is very important to rank on the first page of the search results to get noticed by the potential buyers. If you are not on the first page then it simply means that you don’t exist for your potential customers. So it is very important for businesses to boost the search engine visibility of their website and take steps to create brand awareness.

But, what if you lack in technical expertise? What if you don’t have enough time to search new tactics and try out new things? Then it would be wise you hire a skilled and […] Read more

Why SEO Is Much Easier Than You Think

SEO is not as complicated as people have perception for it. It is just a tricky process which needs a proper mechanism. While implementing SEO techniques for your business, it is necessary to step forward on the right track.

Do you believe SEO is a daunting task? Rather, it is the easiest way to surpass your website. It can be implemented with just 5% of work and rest 95% of your efforts. Play brilliantly and plan your strategy to strive a successful result.

If you’re finding it difficult to tackle your SEO efforts, then this article would feed you with a […] Read more

Get Prepared for the Future of SEO

Do you know that the bulk backlink building process is outdated now?

Yes, and its time you make the change. Sending random pitches to different bloggers and carrying out automated emails still works today. But, do you know that there are certain backlink strategies which can help you get the best result?

This is absolutely true and here I am going to share those secrets with you.

Get out of the couch

Now it is time that you ditch your computer screen and come out of your comfort zone. This is the time you meet the local community and build connections. Instead of meeting […] Read more